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Easy Canva Part III: 6 Easy Steps To Create From Scratch With Canva

Easy Canva Part III: 6 Easy Steps to Create From Scratch with Canva

In this third post in the Easy Canva series, we’ll make more Facebook memes, but this time we’ll begin with a blank white box on a screen. (Cue the spooky music.) Don’t worry. You can easily create marketing materials using Canva — a meme, a Facebook header, a brochure, an image with text for the website.

(Note: these directions are for the desktop version of Canva. The mobile app will be slightly different.)

In the first and second posts, layouts and photo grids were used to create easy Facebook memes with quotes on them. Quite a few tips and bonuses were given so if you’re new to Canva you’ll probably want to begin by reading those.

Using layouts or photo grids, you could rely on a pre-established format. Now you’ll need to focus on the good design practices you bring to the project. I find it helps to begin by searching for other similar projects. Then I examine them to what they did, to narrow down what I like and don’t like. Did they use a photo then layer a box or circle over it? A script font vs something blockier? Which fonts did they use together? How did they use color?

This post contains affiliate links. For more information, see my disclosures here.

Let’s begin! If you learn best with video, scroll to after step 6.


Step 1:

Begin by going to the Canva home page and choosing a pre-made size for the project you want to make. As with the rest of the series, we’ll make a create a Facebook meme with a quote, so I chose Facebook Post.

I decided to make a pretty meme, so I searched for “flowers” and found this free photo of tulips. I could have chosen to use a paid image from Canva*, a stock photo site like DepositPhotos or an image I’d taken myself.

Once I’d clicked on it and it appeared on the box, I pulled on a corner to make it big enough to cover it. I wanted the tulips to be larger though so I kept pulling on it to enlarge the image and dragged it around until it looked right.


Tip: Consider choosing a photo that suits your brand’s colors**

Step 2:

To soften the photo, I added a white layer over it. This layer over an image can also help make text more readable. Click ELEMENTS on the left then Shapes and the white square. (Don’t worry if it becomes a black square. It automatically changes so it can be seen if the destination is white.) Using the black dots at the corners, stretch the box to completely cover the photo. You can’t see it what’s under it now, but we’ll fix that. Click on the white box, and you’ll see a checkerboard in the upper right corner. That’s where you can adjust the transparency. Slide the bar until it looks right to you. This one is set to 38. You can add or decrease it later if you need to.

Step 3:

Next, click TEXT and on one of the two larger sizes. Type your quote then play with the size and font until you have a combination you like.

My text was difficult to read, even in colors other than white, and I didn’t want to change the font. To fix this, I could have darkened the white layer, but I decided to add a band across it instead.

Step 4:

Drag over a box again, size it to be the background for your text and change the color if needed. I wanted the flowers to show through a bit, so the transparency is set to 72, but you could leave it at 100 for a solid band. If the text is now hidden behind the new box, click on the box or text then go to the upper right of the screen and click on Arrange. By clicking Forward or Back, you move the layers as you choose. Remember that you can click and hold on the band or any element in Canva and drag it to see lines pop up that you can use for centering.

Step 5:

To add the quote’s author, once again click on TEXT and this time choose the smallest size of text. Type her name and adjust the font and size as needed.

Step 6:

Now for some finishing details. Easily add a watermark with your business name at the bottom. Click on the small size of text again, type your name and adjust the transparency with the checkerboard icon at the top just as you did with the layers. It’s set to 62 here. The white text was okay as is, but softer seemed better, so I set the transparency of that block to 90 and did the same for the quote’s attribution.

The pretty meme is complete and ready to upload to social media.


Easy Canva Part III - 6 Easy Steps to Create From Scratch with Canva


If you like the concept of a project, but it isn’t quite working for you, switch some things out. Here’s another flower photo with the same Facebook meme. The layer over it’s now a soft yellow at the same transparency, the band now gold and set to a transparency of 88, and the text green and set to 100 percent. This new one has a more country feel to it. How’s that for easy Facebook memes? Have fun and play with your projects.

Bonus: I often Google the color that I want such as this gold #FFD700. Just type html and the color you want. Then input the code in the space for it on Canva. (When you’ve highlighted the section you want to change, click the color in the bar above then + and you’ll see the space with a code in it that you can replace.)



Pretty not what you want? Once again, you can easily turn this into something else, but this time there won’t be flowers on it. It’s simple to make your brand clear in marketing materials using Canva.

Step 1:

Click on background layer over the photo and drag it to the side so you can click on the photo underneath. Once you’ve done that, click on the trashcan in the upper right to remove it. Now search for images you do like. I chose a city scene. I stretched it to fit then dragged it until the space between the building was more or less centered to pull the viewer into it.


Step 2:

The overall feel of this is urban, so it begged for grittier colors. I changed the overlay color to the middle gray on Canva’s Default standard colors and set the transparency at 55. The band itself is black set at 70.

Step 3:

With the font changed to all caps by clicking AA in the bar above and the Bebas Neue font in cobalt blue, you would never know it had once been pretty.


By using layouts from the first post, photo grids from the second and starting from scratch in this post, you’ll soon move from Canva beginner to intermediate! Please put links in the comments to things you’ve made using Canva and these tips.


*Check Canva’s terms, so you choose the correct license for your image. When this post was written, their $1 license allowed you use the image once in the project you were working on and make changes for 24 hours.

**If you haven’t chosen brand colors yet, choose several colors that work together and give the feeling you want your business to have. Here’s a great post on choosing brand colors from Elle & Co.

This post contains affiliate links. For more information, see my disclosures here.

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